Plans have been submitted to Canterbury Council to hand paint a large vertical mural on the site of the former NatWest bank in St Dunstan’s advertising a new Warrens Bakery.
The Cornish—based company intend to launch new outlet in Canterbury and hope the extended shop sign will help draw in passing trade.
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However, critics say the décor is out of keeping in a conservation area and are calling for the artwork to be toned down in style, despite the wall having been used as a shop sign in the past.
Formerly a family butcher’s dating back to the Edwardian era, the premises was occupied by NatWest for a number of years before eventually closing as banks reduced their branch numbers as consumers moved to online banking.
The Dominos Pizza chain made several applications to open the building as a takeaway outlet, but were prevented after residents objected to noise and disturbance from delivery drivers.
Commenting on the bakery application, Chair of the St Dunstan’s Residents Association Allen Tullet said: “the proposed signage is broadly in keeping with previous signage used on this building pre and post WW2, as well as other similar buildings with a retail purpose located around the city area.
“Although it would be a more appropriate fit if the red elements of the signage could be toned down in their intensity, or possibly swap the red for a black or darker colour.”
However, some locals are keen for the area to reclaim some former vibrancy. St Dunstan’s resident James Taylor told the Journal “although there is already a bakery nearby, it will help footfall for all local businesses if customers are persuaded to move outside the confines of the city wall”.
Comments on the application are being accepted until Friday 23 November on the council website.